Too Much SEO?
Too Much SEO? Google’s Working On An “Over-Optimization” Penalty For That Mar 16, 2012 at 12:12pm ET by Barry Schwartz inShare16 Google’s Matt Cutts announced that Google is working on a search ranking penalty for sites that are “over-optimized” or “overly SEO’ed.” Matt announced this during a panel Search Engine Land’s Editor-In-Chief, Danny Sullivan and Microsoft’s […]
Over Optimization
It’s Live: Google Over Optimization Algorithm (3% Of Searches Affected) Apr 25, 2012 • 9:09 am | (86)by Barry Schwartz | Filed Under Google PageRank & Algorithm Updates 2 PREV STORYNEXT STORY As expected the over optimization algorithmGoogle’s Matt Cutts pre-announced a few weeks ago is now live according to the Google Search Blog. Well, […]
True Description of a Keyword/Key Phrase
What is a Keyword? Or more importantly, should understanding what a keyword is help in optimizing a website? The following is the definition of a keyword as found on Wikipedia:A keyword (also index term or descriptor) in Information Retrieval is a term that captures the essence of the topic of a document or a search […]
Keyword Density Explained
I get tons of questions about search engine optimization but this is one of the most popular. First of all – exactly what is keyword weighting – or keyword density as it is also called?Here’s the simple Non-Techy explanation for calculating the keyword density of your pages.Every page has a total number of words. So, […]
How to write SEO Content
How to write SEO Content The fusion of interesting content and SEOIt used to be a lot simpler to write website content. Several moons ago webmasters could roll out content that was uninformative, repetitive to the point of being spam and most probably stolen in some parts from other sites. Add a sprinkle of black […]
5 Tips for SEO & User-Friendly Copy
5 Tips for SEO & User-Friendly Copy You hear it time and time again: content is king. It’s king because it’s what users want, and it’s king because of SEO – i.e. if you don’t have good content, you’re not going to rank.Of course, not all content is created equal. While over-optimizing content for search […]
SERP Checker
SERP Checker Our SERP checker is a free keyword rank checker that allows you to quickly check, track, and graph the top 300 SERP results or search engine ranking for multiple domains and keywords. Using our SERPs checker should be fairly self-explanatory, but for instructions and tips, scroll down to the ‘How To’ section following […]
Keyword Research & Suggestion Tools
Keyword Research & Suggestion Tools Overview: These are free and paid tools which will help you find which keywords to target and how competitive they are. Here is a video offering an introduction to keyword research At the bottom of this page are a link to a free keyword research PDF and a few more […]
30 (New) Google Ranking Factors You May Over- or Underestimate
30 (New) Google Ranking Factors You May Over- or Underestimate SEO is a fast changing discipline. What worked 5 or 10 years ago might be completely unnecessary these days or even bad for your site’s ranking. Thus leading search industry publications publish the most probable Google ranking factors each year. Nonetheless many webmasters prefer to stick to […]
Google’s 200 Ranking Factors
Google’s 200 Ranking Factors Google uses over 200 factors in ranking your website. Google will never tell you these factors or their relative importance. The reason for this is that Google changes their algorithms over 500 times per year. The video below, featuring Eric Schmidt, the ex-CEO of Google, explains why they don’t give you […]